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Hickman Says Marvel Ended Ultimate Universe Despite Its Profitability

Writer Jonathan Hickman said on the Battle of the Atom podcast he was surprised Marvel shut down the Ultimate Universe imprint while it was its most profitable line.

Writer Jonathan Hickman said on the Battle of the Atom podcast that he was surprised Marvel Comics ended the Ultimate Universe imprint, explaining that the publisher killed a line that was its most profitable at the time, according to the podcast.

Hickman said the pivot to contained 24-issue stories interfered with his plans for Ultimate Spider-Man and the Ultimate line. He did not elaborate further on those original plans during the interview.

The Ultimate Universe launched in 2023 with Ultimate Invasion, a series that reimagined Marvel heroes in a world controlled by The Maker. The line ran for a little over two years before ending.

Marvel's next imprint

This week, Marvel Comics launched the Midnight Universe imprint, which puts a horror twist on the X-Men, Spider-Man, and The Fantastic Four.

Quick answers

Why did Marvel end the Ultimate Universe?

Jonathan Hickman said on the Battle of the Atom podcast that he was surprised by the decision and that Marvel killed a line that was its most profitable at the time. Marvel has not commented in the facts provided.

When did the Ultimate Universe launch?

The Ultimate Universe launched in 2023 with Ultimate Invasion and ran for a little over two years before ending.

What is the Midnight Universe?

It is a new Marvel Comics imprint launched this week that puts a horror twist on the X-Men, Spider-Man, and The Fantastic Four.

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