Kakao Piccoma launches Japan-only BL webtoon platform Lulumiru
The service offers free membership with per-chapter purchases and runs on smartphones, tablets and PCs, but is accessible only inside Japan.
Kakao Piccoma announced on November 5, 2026 that it has launched a new boys-love webtoon platform called Lulumiru, according to Anime News Network. The service is currently accessible only within Japan and is not available outside the country.
Lulumiru can be used on web browsers on smartphones, tablets and PCs. Membership is free, and readers pay per chapter to purchase works. The platform hosts both new series and older popular series.
It also includes a search function that lets users exclude unwanted characteristics and tags, along with a "top x bottom" search feature.
Kakao Piccoma is running large-scale advertisements for Lulumiru in Ikebukuro, Tokyo, from November 9 through November 22, 2026.
Kakao's wider platform changes
Kakao Piccoma currently operates the Piccoma service in Japan, offering webtoons, web manga and web novels. In late September 2026, Kakao Entertainment announced it would shut down its North American webtoon platform Tapas, roughly five years after Kakao invested about 1.1 trillion won (about US$780 million) to acquire Tapas and the webnovel platform Radish. In South Korea, Kakao Entertainment plans to merge Kakao Page and Kakao Webtoon into a single Kakao Page-centered platform by the end of the year, consolidating about 16,000 original IPs.
Quick answers
What is Lulumiru?
Lulumiru is a boys-love webtoon platform launched by Kakao Piccoma, announced on November 5, 2026.
Can Lulumiru be used outside Japan?
No. The service is currently only accessible within Japan.
How much does Lulumiru cost?
Membership is free, and readers pay per chapter to purchase works.