Northend Games Co-Founder Details How $560K Steam Revenue Became $15K a Year
Omer Develioğlu broke down sales of Northend Tower Defense and Deepstone Rift, showing how refunds, Steam's cut, taxes and publisher fees cut his take to about $15,000 a year.
Omer Develioğlu, co-founder of Northend Games, publicly shared a breakdown of his studio's Steam revenue, showing how $560,000 in gross sales from two games translated into roughly $15,000 a year for him, according to tomshardware.com.
The two titles, Northend Tower Defense and Deepstone Rift (Early Access), sold 135,000 units over five years for the $560,000 gross figure. After refunds, Steam's 30% cut, U.S. withholding tax, publisher fees and local taxes, the two co-founders split about $146,000, leaving Develioğlu with approximately $15,000 per year.
Develioğlu said 53.3% of the games' sales came from China, where the refund rate was about 22%, above the commonly cited 10-15% range. Steam applies a 30% platform fee on revenue below $10 million.
An Asian publisher handled PR, distribution and marketing in China, Japan and South Korea for a cut of about $115,000. The developer lived in Iraq and later moved to Thailand, which has a tax treaty with the U.S., though a 5% U.S. withholding tax still applied. Thailand taxed the remaining Northend Studios income at 15%, and the two co-founders split the rest 50/50.
For context, the average wage in Thailand is around $5,280 a year. Both Northend Tower Defense and Deepstone Rift remain available on Steam in Early Access or full release.
Quick answers
How much did Northend Games make from Steam?
The studio's two games, Northend Tower Defense and Deepstone Rift, generated $560,000 in gross sales across 135,000 units over five years, according to co-founder Omer Develioğlu.
Why was the final payout so low?
Refunds, Steam's 30% cut, U.S. withholding tax, publisher fees and local taxes reduced the $560,000 gross to about $146,000 split between two co-founders.
Where were most of the games' sales?
Develioğlu said 53.3% of sales came from China, where the refund rate was about 22%.