Banijay America, Banijay Rights Partner With Don't Tell Comedy
The deal covers international distribution of 115 hours of stand-up content and new dedicated YouTube channels for Don't Tell Comedy.
Banijay America and Banijay Rights have entered a strategic partnership with Don't Tell Comedy to distribute the comedy brand's stand-up library and launch dedicated YouTube channels, the companies announced on October 27, 2026, according to Deadline.
The agreement covers 115 hours of Don't Tell Comedy stand-up content, which Banijay Rights will distribute internationally across AVOD, FAST and SVOD platforms, including Prime Video Direct.
Banijay will also launch new dedicated Don't Tell Comedy channels on YouTube and support the development of new projects, brand partnerships and financing, including longer-form compilations and streaming specials.
Don't Tell Comedy counts 14 million followers, and its short taped specials draw over 1.5 billion views annually. The company was founded in a Los Angeles backyard in 2017 and stages more than 5,000 secret-location shows worldwide each year, expanding into short-form stand-up specials distributed free on social media in 2022.
Banijay Entertainment operates across 25 territories and delivers about 19,000 hours of content and 3,000 live events annually. The group recently moved Phil Rosenthal's Somebody Feed Phil from Netflix to YouTube.
Quick answers
What does the Banijay and Don't Tell Comedy deal include?
Banijay Rights will distribute 115 hours of Don't Tell Comedy stand-up content across AVOD, FAST and SVOD platforms internationally, including Prime Video Direct, and Banijay will launch dedicated Don't Tell Comedy YouTube channels.
How much content does Don't Tell Comedy have?
The partnership covers 115 hours of stand-up content, and the company's short taped specials draw over 1.5 billion views annually.