Paramount-WBD Merger to Be Named Skydance, Ellison Says
Paramount CEO David Ellison announced in a video that the merged Paramount-Warner Bros. Discovery company will be named Skydance, with HBO Max and Paramount+ staying as brands.
Paramount CEO David Ellison announced in a video that the merged Paramount-Warner Bros. Discovery company will be named Skydance. The video ended with a slide showing the Skydance name surrounded by logos including Paramount, Warner Bros., DC, CBS, CNN, Nickelodeon, HBO Max and Paramount+.
The slide indicates that both HBO Max and Paramount+ will remain as brands under the combined company. The combined streaming operation is expected to be overseen by Casey Bloys, Chairman and CEO of HBO and HBO Max Content.
On October 6, Paramount will become Skydance when the WBD acquisition closes. Yesterday, Casey Bloys pointed to the successful HBO Max-Disney bundle when asked whether the two platforms would be bundled or fully integrated.
The announcement was made by Ellison in a video, according to Deadline.
Quick answers
What will the merged Paramount-Warner Bros. Discovery company be called?
The merged company will be named Skydance, according to a video announcement by Paramount CEO David Ellison.
Will HBO Max and Paramount+ remain as brands?
Yes, a slide in the video showed both HBO Max and Paramount+ logos alongside the Skydance name, indicating they will remain as brands.
When will Paramount become Skydance?
Paramount will become Skydance on October 6 when the WBD acquisition closes.