Skydance Outlines Cable Strategy After Paramount-WBD Deal Close
Skydance held its first press briefing after closing the deal bringing Paramount and Warner Bros. Discovery under its umbrella, naming cable leadership.
Skydance held its first press briefing after closing the deal that brings Paramount and Warner Bros. Discovery under its umbrella, according to Deadline, outlining a cable television content strategy and the leadership structure that will carry it out.
Skydance Co-CEO Ynon Kreiz said the company aims to achieve economic scale and invest in content across its many brands.
Channing Dungey will oversee Paramount cable networks including MTV, Comedy Central, Nickelodeon, BET, VH1, Paramount Network, TV Land, CMT, Pop TV and Logo TV. George Cheeks, Co-Chair and Chief Content Officer of Skydance TV, will lead the cable-side content push.
Skydance said it is placing priority on brands including MTV, Comedy Central, Nickelodeon, BET, Discovery Channel, TLC, HGTV and Food Network.
Quick answers
Who will oversee Paramount's cable networks under Skydance?
Channing Dungey will oversee Paramount cable networks including MTV, Comedy Central, Nickelodeon, BET, VH1, Paramount Network, TV Land, CMT, Pop TV and Logo TV.
Which brands is Skydance prioritizing?
Skydance said it is placing priority on MTV, Comedy Central, Nickelodeon, BET, Discovery Channel, TLC, HGTV and Food Network.
Who leads the cable-side content push?
George Cheeks, Co-Chair and Chief Content Officer of Skydance TV, will lead the cable-side content push.