Spotify Renews Joe Rogan Deal in Multi-Year Agreement
Spotify has renewed its licensing and ad sales deal for The Joe Rogan Experience in a multi-year agreement reportedly worth $250 million.
Spotify has renewed its licensing and ad sales deal for The Joe Rogan Experience, keeping the popular podcast on the streaming platform under a multi-year agreement. According to comingsoon.net, the new deal is reportedly worth $250 million.
The Joe Rogan Experience currently has 18 million followers on Spotify and more than 21 million subscribers on YouTube.
In 2020, Spotify reportedly paid more than $100 million to make The Joe Rogan Experience exclusive to its platform. In 2024, the company renewed the deal and began distributing the show across other podcast platforms, including YouTube.
By the second quarter of this year, The Joe Rogan Experience reached around 28.4 million Americans, up from 6.6 million in early 2020, according to Edison Research.
Quick answers
How much is Spotify's new deal for The Joe Rogan Experience worth?
The multi-year agreement is reportedly worth $250 million.
How many followers does The Joe Rogan Experience have on Spotify?
The podcast has 18 million followers on Spotify.