CASETiFY Launches Hello Kitty Y2K Accessory Collection
The Hello Kitty by CASETiFY collection spans 12 product categories, with smartphone cases starting at $60 and accessories at $42.
CASETiFY launched the "Hello Kitty by CASETiFY" collection worldwide on Sept. 29, according to cbr.com. The Y2K-themed line covers 12 product categories, from phone cases to charging stands.
The collection includes six phone case designs, five laptop cases, five iPad cases, five 2-in-1 charging stands, two AirPods cases, five grip stands, five wireless chargers, five cardholder stands, two Apple Watch bands, four laptop sleeves and a lens protector. A customizable sticker-style phone case lets fans add Hello Kitty poses, decorations and phrases, and the range comes in four leopard print variations: hot pink, gray, black and classic tan.
The collection also includes a Blind Box Plush Charm with Love Lock, offering five Hello Kitty variants. Each variant carries odds of 1/4, except the Leopard Camo version, which is listed at 1/9.
Smartphone cases in the collection start at US$60, while tech accessories start at $42. The line is sold online worldwide and at CASETiFY stores in Japan and Hong Kong.
Earlier Sanrio collaborations
Hello Kitty made her CASETiFY Co-Lab debut in 2020 with two collections. In 2025, Sanrio partnered with CASETiFY for a "Y3K" My Melody Collection, and CASETiFY has previously released collections with Cinnamoroll and Kuromi.
Quick answers
When did the Hello Kitty by CASETiFY collection launch?
The collection launched worldwide on Sept. 29.
How much do the Hello Kitty by CASETiFY cases cost?
Smartphone cases start at US$60, and tech accessories start at $42.
Where can I buy the Hello Kitty by CASETiFY collection?
It is sold online worldwide and at CASETiFY stores in Japan and Hong Kong.