DMTS 2027 Marketing Summit to Take Place November 11, 2026, in Seoul

Bloter&Media and Numbers Members will hold the Digital Marketing & Technology Summit 2027 (DMTS 2027) on November 11, 2026, at Grace Hall on the 6th floor of EL Tower in Yangjae, Seoul, the two organizers announced.

The event's theme is "Orchestration of Agentic Marketing AI Technology and Practical Results." The morning keynote comprises four talks, opening with the head of business marketing at TikTok Korea on "From Attention to Action: Marketing Growth Strategy in the AI Era." The CEO of VCAT.AI will follow with a session on generative AI and marketing agents, drawing on Naver Shopping and Hyundai Motor cases.

Two afternoon tracks

Track 1, "Execution and Organization," features sessions from Dalpa, Blocks, Obzen, Thinking AI Korea, Insider Korea and Kurly. Track 2, "Performance and Commerce," includes sessions from Nexon, CJ Olive Young, Google Korea, Datarize, Saebyeok 4 Sii and Gripp Company.

The closing common session will be delivered by the CEO of NHN Data under the title "The New Data - Marketing Science Led by Relationships, Trust and Context."

Early-bird registration runs until November 3 through Bloter's official website, and all participants receive lunch and a parking pass. Gartner has forecast that agentic AI will be embedded in 33% of enterprise software by 2028, while more than 40% of agentic AI projects will be canceled by 2027 due to rising costs, unclear business value and insufficient risk management.