Eco Marketing named Premier Agency partner in TikTok program
Eco Marketing says the Premier badge follows a review of ad portfolio size, specialist staff and campaign execution capability.
Eco Marketing announced it has been selected as a Premier Agency partner in TikTok's Marketing Partners program, according to datanet.co.kr. The Premier Agency badge is awarded to agencies after TikTok evaluates ad portfolio size, specialist staff and campaign execution capability.
The company said the designation gives it preferential access to TikTok's new advertising solutions. It will also be listed as a Premier Partner in the global TikTok Partner Directory.
The Premier tier is one of two levels in the program. At the end of September, TikTok split its previously single-tier agency partner program into "Premier Agency" and "General Agency" tiers.
The announcement did not specify when the partnership takes effect or which markets it covers.
Quick answers
What is the TikTok Premier Agency badge?
It is a status awarded to agencies in TikTok's Marketing Partners program after TikTok evaluates ad portfolio size, specialist staff and campaign execution capability.
What does Eco Marketing get from the partnership?
Eco Marketing said it will have preferential use of TikTok's new advertising solutions and will be listed as a Premier Partner in the global TikTok Partner Directory.
When did TikTok introduce the Premier Agency tier?
At the end of September, TikTok split its previously single-tier agency partner program into "Premier Agency" and "General Agency" tiers.