Fujifilm Korea opens photo lifestyle store at Lotte Mall Cheongnyangni
The Seoul store offers studio self-shooting with X100VI and X half cameras, instax trials and round-the-clock printing kiosks.
Fujifilm Korea opened a combined photo lifestyle store on the 4th floor of Lotte Mall Bellytown Cheongnyangni in Seoul on 23 October 2026, according to Venturesquare.
The store combines a studio, a product trial zone and self-service printing. Visitors can book professional photographer sessions, shoot themselves with Fujifilm digital cameras including the X100VI and X half, try instax instant cameras, print and decorate photos, and make photo cards.
A Touch & Try area lets visitors handle the main instax models alongside four Fujifilm digital camera models. Four-cut photo booths, unmanned printing kiosks and photo card kiosks operate 24 hours a day.
The space also carries a curated board tied to Fujifilm Korea's photo culture campaign '소소일작'. Opening promotions include photo ticket experiences, a photo clothing pouch with a 4x6-inch print for studio customers, and a premium table frame for Dongdaemun-gu residents taking family photos. Customers who print 30 or more photos receive a 30% discount through 30 November.
Retail push beyond dedicated photo shops
Fujifilm Korea has previously run photo retail services tailored to spaces such as professional studios, cinemas, concert halls and sports stadiums.
Quick answers
Where is Fujifilm Korea's new photo store located?
It is on the 4th floor of Lotte Mall Bellytown Cheongnyangni in Seoul.
Which cameras can visitors try at the store?
Self-shooting spaces use Fujifilm digital cameras including the X100VI and X half, and a Touch & Try area offers the main instax models plus four Fujifilm digital camera models.
What opening promotions are available?
Promotions include a photo clothing pouch with a 4x6-inch print for studio customers, a premium table frame for Dongdaemun-gu residents taking family photos, and a 30% discount for printing 30 or more photos through 30 November.