iPhone 18 Pro Sales Drive Apple to No. 1 in China
Counterpoint Research says the iPhone 18 Pro and Pro Max posted 12% year-on-year growth in their first three days, lifting Apple to a 33% share in Week 38.
Apple's iPhone 18 Pro and iPhone 18 Pro Max are off to a strong start in China, according to Counterpoint Research. The two models recorded 12% year-on-year growth in their first three days of sales compared with prior iPhone launches.
The early momentum pushed Apple to the No. 1 spot in China's smartphone market in Week 38, with a 33% share, Counterpoint reported.
Counterpoint attributed the popularity to three factors: the delayed launch of the base iPhone 18, rising prices for premium smartphones, and aggressive channel support.
The result stands out against a weaker overall market. Since July, total new smartphone sales in China have declined 17% year on year, according to Counterpoint Research's China Weekly Smartphone Sell-Out Tracker.
Apple also launched the two iPhone 18 Pro models well ahead of the standard iPhone 18, giving the premium devices a longer runway at the top of the lineup.
Quick answers
How well did the iPhone 18 Pro sell in China?
Counterpoint Research reported the iPhone 18 Pro and Pro Max recorded 12% year-on-year growth in their first three days of sales compared with prior iPhone sales.
What share of China's smartphone market did Apple reach?
Apple reached the No. 1 spot in China's smartphone market in Week 38 with a 33% share, according to Counterpoint Research.
Why did the iPhone 18 Pro sell well in China?
Counterpoint attributed the popularity to the delayed launch of the base iPhone 18, rising premium smartphone prices, and aggressive channel support.