Shinhan Card Launches Kurly Benefit Card With 7% Rewards
The PLCC gives 7% rewards on Kurly purchases and a discount on the Kurly Members monthly subscription fee.
Shinhan Card has launched the 'Kurly Benefit Card', a private label credit card (PLCC) that offers 7% rewards on Kurly purchases and a discount on the monthly fee of the 'Kurly Members' paid membership, according to inews24.com.
The card is the latest in a series of products from Korean card issuers that bundle subscription discounts into everyday spending.
KB Kookmin Card gives a 10% discount on Netflix, YouTube Premium, Wavve, TVING and Disney+ subscription fees when OTT automatic payment is set up, along with 50% off Naver Plus and Coupang Rocket Wow membership fees.
NH Nonghyup Card is selling the digital subscription card 'zgm.streaming Card', which offers 50% off OTT subscription fees for Netflix, Wavve, TVING, Disney+ and YouTube Premium, plus 7,000 won off membership fees for Naver Plus, Coupang Wow, Kurly Pass and Yogiyo Pass.
Woori Card's 'Cardui Jeongsuk 2 Routine' provides 30% discounts on subscriptions including YouTube Premium, Netflix and ChatGPT, and 30% discounts on memberships including Coupang Wow, Naver Plus and Baemin Club.
A card industry official said card companies are launching products with subscription benefits targeting OTT and AI subscription fees that are becoming everyday essential expenses.
Earlier PLCC With KakaoBank
In August, Shinhan Card launched 'KakaoBank Chatbot Shinhan Card', its second PLCC with KakaoBank, offering 10% off ChatGPT and Claude subscription fees and 50% off Naver Plus and Coupang Wow memberships.
Quick answers
What benefits does the Kurly Benefit Card offer?
It offers 7% rewards on Kurly purchases and a discount on the monthly fee of the 'Kurly Members' paid membership.
What type of card is the Kurly Benefit Card?
It is a PLCC (private label credit card) launched by Shinhan Card.
Which other card companies offer subscription benefits?
KB Kookmin Card, NH Nonghyup Card and Woori Card all offer cards with OTT, AI and membership subscription discounts.