Sega's Hatsune Miku and Cinnamoroll Figure Gets First Worldwide Release
The Luminasta figure returns as a Japanese arcade prize on Dec. 4 and will be sold globally through Sega's Amazon storefront for the first time.
Sega has confirmed that its Hatsune Miku x Cinnamoroll Luminasta figure will be released worldwide for the first time, sold through the official Sega Amazon storefront. The figure is also scheduled for a re-release on Dec. 4, initially available only as an arcade prize in Japan.
The figure depicts the Vocaloid character Hatsune Miku holding Sanrio's Cinnamoroll up to her face, with their cheeks touching.
The Luminasta figure was originally released in Japan in 2023. At the time it cost around $25, while current eBay listings sit closer to $50.
More Miku and Cinnamoroll merchandise
In January, Sega unveiled a line of arcade reward plushes featuring matching winter-outfit Hatsune Miku and Cinnamoroll plushies. Separately, IDW Publishing is slated to release Hello Kitty and Friends: Cinnamoroll #1 on Dec. 2.
Cinnamoroll placed second in the latest official Sanrio Character Ranking, behind Pompompurin and ahead of Pochacco, repeating the 2025 results.
Quick answers
When is the Hatsune Miku x Cinnamoroll Luminasta figure re-release?
It is scheduled for Dec. 4, initially as an arcade prize in Japan.
Where can I buy the figure outside Japan?
Sega has confirmed a worldwide release through the official Sega Amazon storefront, the first time the figure will be available globally.
What does the figure look like?
It shows Hatsune Miku holding Cinnamoroll up to her face with their cheeks touching.