sanrio house launches first holiday collection on November 5
The line includes a ribbon fur hood coat, Hello Kitty ear muffs and a limited pearl-dress plush charm, sold at three stores and online.
sanrio house released its first holiday collection on November 5, 2026 at 12:00, with sales in stores and on the official online store, according to animeanime.jp. The brand is operated by MASH Style Lab and supervised by Sanrio.
The lineup includes a ribbon fur hood coat, a fur tippet with a Hello Kitty brooch, a pajama set, Hello Kitty ear muffs, a Nordic-pattern sweater with a matching plush costume, a bouclé stole and a limited plush charm. The charm shows Hello Kitty in a pearl-adorned dress and fur cape.
Shoppers receive a holiday-season limited shopper bag with purchases from November 5. Purchases of 16,500 yen or more also come with one glitter acrylic sticker featuring Hello Kitty, My Melody, Kuromi, My Sweet Piano or Cinnamoroll.
Where to buy
The collection is available at sanrio house Lumine Shinjuku 2, sanrio house LUCUA, sanrio house Nagoya PARCO and the official online store.
Quick answers
When did the sanrio house holiday collection go on sale?
It launched on November 5, 2026 at 12:00, in stores and on the official online store.
Where can I buy the sanrio house holiday collection?
It is sold at sanrio house Lumine Shinjuku 2, sanrio house LUCUA, sanrio house Nagoya PARCO and the official online store.
What is the purchase bonus for the holiday collection?
Shoppers get a holiday-season limited shopper bag from November 5, and purchases of 16,500 yen or more receive one glitter acrylic sticker.