Touken Ranbu ONLINE 11th Anniversary Campaign Heads to FamilyMart
About 16,500 FamilyMart stores will host the campaign from November 17 to 30, 2026, with Lotte Toppo and Tarami jelly tie-ins.
FamilyMart will run a collaboration campaign marking the 11th anniversary of Touken Ranbu ONLINE at about 16,500 stores nationwide from 10:00 on November 17, 2026 to November 30, according to animeanime.jp. The campaign features original goods built around illustrations of five Touken Danshi.
Under the sweets promotion, buying two eligible products during the campaign earns an A4 clear poster with newly drawn illustrations of the five characters.
A limited "Touken Ranbu ONLINE 11th Anniversary Lotte Toppo" will be sold in three varieties with FamilyMart-exclusive collaboration packaging. Each pack includes a code for an original clear card that can be used as a stand, plus an original bromide.
A "Touken Ranbu ONLINE Mag & White Peach Jelly" collaboration with Tarami will also be offered. Limited goods using drawn illustrations and the deformed illustration series will be on sale as well, and bromides will be available through the in-store Famima Print multi-copy machine.
FamilyMart ran a celebration campaign for the game's 10th anniversary in January 2025, which was well received by fans. Touken Ranbu ONLINE has surpassed 15 million cumulative users and has spawned media mixes including anime, musicals, consumer games, stage plays, films and kabuki. Nitroplus handles the game's world setting, scenario and character design.
Quick answers
When does the Touken Ranbu ONLINE FamilyMart campaign run?
It runs from 10:00 on November 17, 2026 to November 30, 2026, at about 16,500 FamilyMart stores nationwide.
What can shoppers get during the campaign?
Buying two eligible sweets earns an A4 clear poster featuring five Touken Danshi. Limited Lotte Toppo packs include a code for a clear card and a bromide, and bromides are also available via Famima Print.