itch.io says daily game page creation doubled, mostly AI projects
The indie storefront posted a graph showing more than 6,000 pages a day as of October 30, 2026, up from roughly 3,000 in August.
itch.io said the number of game pages created on its storefront each day has doubled since August 2026, according to a graph the company shared on Bluesky. The data was posted on October 31, 2026.
The graph shows roughly 3,000 pages created per day in August 2026 and more than 6,000 per day as of October 30, 2026. Polygon reported the figures.
In replies to the post, itch.io indicated that AI projects make up the majority of the new pages.
The storefront also confirmed in a reply that the number of downloads and purchases has not doubled over the same period, meaning the rise in page creation has not been matched by a comparable rise in player activity.
Storefront pressure
The figures follow a period in which roughly 3,000 game pages a day were being created on itch.io in August 2026, a baseline the new graph places alongside the October total. itch.io did not provide a further breakdown of the new pages.
Quick answers
How many game pages are created on itch.io per day?
According to itch.io's graph, roughly 3,000 per day in August 2026 and more than 6,000 per day as of October 30, 2026.
Are AI projects behind the increase?
itch.io indicated in replies that AI projects make up the majority of the new pages.
Have downloads and purchases risen as well?
No. itch.io confirmed in a reply that downloads and purchases have not doubled since August 2026.