SOOP Q3 2026 revenue falls 16% year on year to 105.7 billion won
SOOP's third-quarter operating profit was 14.5 billion won, down 59.9% year on year, while advertising revenue rose 35.4% quarter on quarter.
SOOP reported third-quarter 2026 consolidated revenue of 105.7 billion won, along with operating profit of 14.5 billion won and net profit of 10.6 billion won, according to inven.co.kr.
On a quarter-on-quarter basis, revenue rose 1.8%, operating profit 15% and net profit 21%. Year on year, revenue fell 16.0%, operating profit 59.9% and net profit 64.0%.
Advertising was the strongest line in the quarter: ad revenue climbed 35.4% quarter on quarter to 36.8 billion won, and content-type advertising reached 19.5 billion won, up 54.6% over the previous quarter.
Marketing brand and platform changes ahead
SOOP said it is preparing an integrated marketing brand called SOOPHERE, with an official launch targeted for the first quarter of 2027. The company also plans to present its UI/UX overhaul plan at the end of the year and roll it out in stages from 2027.
In September, SOOP cancelled 306,375 treasury shares, equivalent to about 2.7% of total issued shares.
Quick answers
What were SOOP's third-quarter 2026 results?
Consolidated revenue of 105.7 billion won, operating profit of 14.5 billion won and net profit of 10.6 billion won.
When will SOOPHERE launch?
SOOP is targeting an official launch for its integrated marketing brand SOOPHERE in the first quarter of 2027.