Partner Prop, Yamato Transport start Koneko no O-tayori proof-of-concept
The marketing support service has sales drivers hand flyers, coupons and optional surveys to corporate and shop customers; Sansan and Demae-can take part.
Partner Prop announced on October 14, 2026 that it has begun a proof-of-concept for a marketing support service called Koneko no O-tayori in cooperation with Yamato Transport, according to ascii.jp.
The service relies on Yamato Transport sales drivers' face-to-face contact with corporate and shop customers. Drivers hand over flyers and coupons, explain services and conduct simple optional surveys during those visits.
Sansan and Demae-can are among the companies taking part in the proof-of-concept.
In an earlier test in the Kyushu area for a B2B IT service, the conversion rate from sales-driver referrals to inquiries was about 10%.
Quick answers
What is Koneko no O-tayori?
It is a marketing support service from Partner Prop, run with Yamato Transport, in which sales drivers hand flyers and coupons to corporate and shop customers, explain services and carry out simple optional surveys.
Which companies are participating?
Sansan and Demae-can are among the participating companies.