Indent Corporation unveils IndentM influencer marketing AI agent
IndentM automates influencer campaigns across 72 countries and is built on the company's Spray IO creator marketing service.
Indent Corporation unveiled IndentM, an AI agent for global influencer marketing, at an event in Seoul on October 27, 2026, according to techm.kr.
IndentM automates influencer marketing from planning through campaign execution and covers 72 countries in beauty, food, fashion and lifestyle. It is built on the company's existing global creator marketing service, Spray IO.
In a demonstration, IndentM analyzed a suncare product page and searched for local creators, then produced an estimated cost and scenario. The initial estimate of about 76 million won fell to about 20 million won after the target country and shooting conditions were changed.
After a quote is confirmed, the agent sends emails or direct messages to creators and tracks collaboration progress. It also produces reports analyzing views, reactions and which content elements drove performance.
Availability and company plans
IndentM is currently used internally and will be offered to marketing agency staff and freelancers with influencer marketing experience. IndentO, a planned service for global sales, payment and logistics, was also named among the company's entities at the event.
Over the past three years, Indent Corporation ran more than 930 campaigns and over 80,000 content collaborations for more than 100 brands.
Quick answers
What is IndentM?
It is an AI agent from Indent Corporation that automates global influencer marketing from planning through campaign execution.
Who will be able to use IndentM?
It is currently used internally and will be offered to marketing agency staff and freelancers with influencer marketing experience.
How many countries does IndentM cover?
It supports influencer marketing in 72 countries across beauty, food, fashion and lifestyle.